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Want help writing and sending camp emails?

, 2 min read

Over 5 days, you’ve seen what’s possible when camp emails build trust instead of just sharing updates.

The “Why We Do What We Do” email that creates long-term buy-in. Camper microstories that beat a thousand generic updates. Staff insights that make parents trust your team. Behind-the-curtain transparency that builds confidence. And connecting camp experiences to life skills that parents actually care about.

We hear from camp pros all the time: “This all makes sense. But where do I actually start?”

From Ideas to Implementation

Look, reading about these email formats is one thing. Actually writing them and hitting send? That’s where it’s easy to get stuck.

You’ve got the stories. You’ve got the insights. You’ve probably got a camp management system full of parent emails just sitting there.

What you might not have is the structure, the momentum, or the confidence to turn those stories into emails families actually look forward to reading.

That’s exactly why we’re putting together a small cohort this fall.

The Camp Newsletter Cohort

We’re running a 6-week program specifically for camp directors and owners who want to master this approach. Not just learn about it - actually do it.

Here’s what we’re covering:

Week 1: Reframing the camp newsletter (and what it’s really for)

Week 2: Finding your voice and unlocking your stories

Week 3: Turning camp moments into meaningful emails

Week 4: Building a sustainable newsletter rhythm that doesn’t burn you out

Week 5: Tech setup (how to actually send without freaking out)

Week 6: Hit send and build a habit that lasts

Each week includes live calls, small breakout sessions, real-time feedback, and templates you can use immediately. Plus 1-on-1 feedback from us for every participant, and a bunch more.

You’ll leave with send-ready newsletters written in your authentic voice, a 90-day content plan, and most importantly, the confidence to keep going.

Limited to Space

We’re capping this to a limited number of camp pros.

We want the feedback to be personal and the conversations meaningful.

The full cohort details and pricing will be announced soon (we’ve got to finish the summer season!), but if you want early access and first dibs on a spot, just drop your email in the form below.

Get early access to the Camp Newsletter Cohort

We’ll be in touch with full details and enrollment information before we open it up to everyone else.

The 5-day email course you just completed? That’s just the beginning.

You got this,

Jack & Doug