We changed Write for Camp (here's why)

Every group is different.

Some camp pros show up struggling with the blank page.

Others have drafts they’ve never sent.

Some need approval from a board or co-director.

Others are wrestling with their email platform.

Some want to repurpose their newsletters for social media, their website, staff training materials.

Honestly, that’s why Write for Camp #2 looks different than what we planned for #1.

For real, this one might even change a little bit during the cohort itself.

That’s what happens when camp pros are all bringing what they actually need to the table.

What’s Different This Time

After running Write for Camp #1, we learned a ton.

The structure worked. The accountability worked. The community worked.

But camp pros needed more flexibility in how they use their newsletters once they’re written.

So we added:

AI prompts tailored for camp newsletter writing

Systems for repurposing one newsletter into multiple formats

Support for different approval processes (boards, partners, teams)

Platform-specific help (Kit, Mailchimp, Beehiiv, CampMinder, whatever you’re using)

Not some rigid formula. Nah, this is building a system to fit your camp.

6-Week Write for Camp Schedule

Week 1 → 5 Things You Love About (Your) Camp

Lead with the rest stuff + one clear invite.

Week 2 → Write Like You (and Your Camp) Talk

Sharpen your voice. Live edits to remove brochure language and sound like a person.

Week 3 → Micro-Moments to Newsletter

One small story, one lesson, one invite. These are game-changers.

Week 4→ Read Like a Writer, Write Like a Reader

Edit for busy parents and how people actually read on devices these days. Subject lines get opened serve, preview text that does work, skimmer-friendly structure, spacing, and flow.

Week 5 → Borrowing Authority

Quote → Relate → Apply. Connect camp stories to research, culture, or just some fun article you read.

Week 6 → Make Newsletters Work Everywhere

One strong newsletter = social posts + blog updates + website copy + promotional material + staff training prompts.

Week 6+ (Bonus): 1:1 Strategy Call

Get personal feedback and a custom plan: newsletter angles, voice refinement, and next steps tailored to your camp.

Every week includes live teaching, writing time, and community feedback.

Plus access to our private Slack where you can post drafts, ask questions, and stay accountable between sessions.

Early Bird Ends November 21

$749 early bird pricing (saves you $250)

Regular price: $999

Reserve your early bird spot here

This cohort starts January 21.

Limited spots because we’re keeping it small camp group.

You got this,

Doug + Jack